JUIN-DER LEE is a PhD student in marketing in the College of Commerce at National Chengchi University. His research interests include neuromarketing, consumer neuroscience, and decision neuroscience. Prior to PhD program, he received MS from the Global MBA program at National Taiwan University with concentration on Entrepreneurship and Strategy. He is working on methodologies in MRI/fMRI/EEG processing since he received his MS in computer science from the National Taiwan University.
